SAP AI: Opportunity, Cost Trap, or Both?

Agents, AI Units, and a pricing model still in motion. What we know, what nobody knows, and how you stay in control either way.

SAP AI is already in your contract. Time to understand what that means.

You may think your company has not started with SAP AI yet. SAP disagrees. Business AI is now bundled into RISE and GROW contracts; current agreements allow you to activate Joule assistants, and active agents consume Capacity Units, a currency most customers have difficulty  sizing properly in their budgets. This webinar is not about whether SAP AI concerns you. It does. It is about understanding the mechanics before they show up on your invoice.

Here is what makes SAP AI different from every licensing change before it. Classic SAP licensing was static: you bought users and engines, and the number stayed the same until you changed it. AI consumption is dynamic. A Joule prompt consumes little. An SAP AI agent that autonomously executes a task across modules can consume multiples of that, scaling with every step it takes. Allowances are counted in Capacity Units and AI Units; usage is charged against your contracted volumes. Your cost is no longer defined by what you licensed. It is defined by what your users, and increasingly your agents, actually do.

Now the honest part. Nobody can tell you today where SAP AI pricing will be in two years. Not the analysts, not the licensing advisories with their confident price tables, and, judging by how often the model has already changed, not even SAP itself. Anyone claiming otherwise is selling you a crystal ball. So we will not present predictions. We will hold a round table: our SAP licensing experts discussing realistic scenarios, the traps we already see in customer contracts, the opportunities worth taking, and the effects on your renewals, your FUE classifications, and your BTP consumption.

What we bring to that table is not a forecast but a track record. We have dealt with SAP licensing for decades and have worked through every metric change SAP introduced along the way. That is why our answer to SAP AI is not a prediction but a principle: measure consumption from day one, so that whatever pricing SAP lands on, you negotiate with data instead of hope. With samQ FinOps we already track what your SAP estate consumes, and we are extending it toward SAP AI usage and AI-assisted contract analysis. Join us, listen in, and challenge us with your questions. That is what the round table is for.

Agenda

• SAP AI in your contract today: Business AI Base, Joule commitments, AI Units
• Copilot vs. agent: why autonomous execution changes the cost math
• Action allowances, overage, and the missing price list
• Scenarios 2027+: where SAP AI pricing could realistically go
• Traps and opportunities at your next renewal
• Measuring AI consumption today: the samQ FinOps approach

Key Takeaways‍

• Know which AI components already sit in your SAP contract
• Understand AI Units, action allowances, and overage mechanics
• Separate realistic scenarios from crystal-ball predictions
• Start measuring AI consumption before pricing hardens